Director | Producer
A multidisciplinary talent, Yasmin moves fluidly between roles as director, photographer, and on-screen presence. With a background in media production and a deep connection to cinema and art, her work lives at the intersection of visual storytelling, performance, and cultural commentary.
Through her creative studio Culture Machine, she has spent the past decade crafting image-driven narratives across fashion, beauty, and branded content — always bringing a cinematic lens to her work. Her signature style draws from the world around her: real people, philosophical tension, pop culture, and the performance of identity. Yasmin is currently developing her director’s reel for TV and screen, while producing a new wave of short-form work that blends stylised visuals with dialogue and big ideas. Whether behind the camera or in front of it, her work is bold, thoughtful, and unmistakably her own.